One-to-one interaction with customer is all you need to improve sales. But in this day and age of technology, your POS system has to do it for you. It is equally important for your business. Here are some of the benefits of POS system for your retail or restaurant business to drive engagement in a positive way – Tailored Promotions Just the word “Great Deal” is enough to drive sales. Your POS system is smart enough to know when to send promotion. You may need POS systems with equipments like POS cash drawer to control checkout process. It is smart enough to determine who are more likely to respond to your promotions. For example, your POS system can help you set up a system so you will know who will stick to “Buy One Get One” offer. You can send another similar promotion later to that customer. You may want to figure out and see who use those special offers and send them another offers related to it. You can now have two different promotions customized to customers who